
Seeing Clearly in a Dynamic Convenience Market
Change is nothing new in the convenience store industry, but the pace and stakes have shifted. With inflation, rising input costs, and ongoing tariff uncertainty, retailers face an urgent need for clarity, not guesswork.
In early 2025, U.S. consumer sentiment weakened substantially. Major brands like Clorox, Procter & Gamble, and PepsiCo have all revised earnings guidance as shoppers pull back on discretionary spending. Circana data confirms it: U.S. convenience-store sales dropped 4.3% by volume year-over-year. Snacks, refrigerated items, and even staples like Doritos and Twinkies are losing ground. Many customers still stop for gas, but skip the trip inside and the snack aisle. Apparently, lottery tickets are the exception.
Manufacturers Are Adjusting, But Retailers Need Precision
The real question is: What’s working in your store, with your customers, right now?
Three Real-Time Use Cases Retailers Can Act On with Taiga’s Front Office Platform
- Traffic Shifts by Time of Day: Breakfast traffic is down 12.6%, according to Restaurant Management Solutions. It may be the easiest meal to skip or eat at home for cost-conscious consumers. At the same time, stricter return-to-office policies could revive commuter flows. With real-time traffic data, retailers can adjust staffing and morning offerings to align with current behavior and optimize performance of their stores.
- New SKU Testing: Real-time insights help retailers experiment without overcommitting. From PepsiCo’s loaded Doritos to Hershey’s Gold Standard planograms and Smucker’s cherry-flavored Twinkies, brands are testing new formats. But what works in a focus group or a national rollout might flop locally. Real-time data allows operators to adjust quickly if items flop or fly off the shelves.
- Product Margin Monitoring: With suppliers requesting updated price books daily, visibility into real-time margins is essential. Taiga customers use margin tracking to protect profitability, respond to cost changes, and negotiate from a position of strength using their own data before price shifts erode their bottom line.
From Reactive to Proactive with Taiga
Retailers today manage complexity across locations, systems, and categories. Taiga’s Front Office Platform turns complex data into a powerful tool for optimizing business operations and outcomes. Operators test pricing, adjust layouts, and fix underperformance in the moment, not weeks later.
The Clearer the View, the Faster You Can Move
The market is moving fast. With real-time insights from Taiga’s Front Ofice Platform, you can move faster, and smarter.