Background
Missouri Ayerco is a locally owned convenience store chain with 16 locations across Northeast Missouri. Known for friendly service and a solid mix of snacks, drinks, and fuel, the team is always looking for simple ways to improve performance.
The Idea
Brad Ayers at Missouri Ayerco had a straightforward goal: boost sales of a specific brand. To make it happen, he came up with the idea to run a cashier-level sales competition—track who was selling the most, and create a bit of friendly competition between team members.
The challenge? He needed a solution to see brand-level sales by cashier in real time.
The Fix
Brad reached out to the team at Taiga with a request: Could we build a simple report to show brand sales by cashier?
Because Taiga integrated directly with Ayerco’s POS and labor systems, we were able to support the competition with a real-time custom dashboard. With the new dashboard, store managers could track sales as they happened and keep the competition going without digging through spreadsheets or waiting for end-of-week summaries.
“We had an idea for a cashier sales competition, but no way to track it. We brought it to Taiga, and within a week we had exactly what we needed. Now we can actually see what’s happening as it’s happening—and it’s made a real difference in how we approach these kinds of promos.”
– Brad Ayers, Missouri Ayerco
The Outcome
- Managers could track progress in real time
- Cashiers stayed engaged and motivated
- The promoted brand saw a clear lift in sales
- The report is now available to all Taiga clients
Takeaway
Sometimes small changes make a big difference. A single report gave Missouri Ayerco the visibility they needed to run an effective promotion at the store level—without extra work or IT involvement.
“We’re not digging through spreadsheets anymore. Taiga makes the information easy to find and easy to act on.”
– Brad Ayers, Missouri Ayerco
